The Biden campaign intends to keep using TikTok to connect with voters and share its message despite the president approving a law that might result in a prohibition on the widely used app after some months.
As part of a strategy to engage Americans in a scattered media environment, a Biden campaign official informed The Hill that TikTok is one of numerous platforms where they're ensuring their content reaches voters.
The campaign official stated, “Given the high stakes of the election, we will utilize every available method to connect with young voters at their preferred locations.”
According to the official, the campaign is implementing “improved security measures” on the app.
President Biden signed legislation Wednesday that could ban TikTok in the U.S. TikTok’s China-based parent company, ByteDance, will have up to a year to sell the app or face a ban from U.S. app stores and networks.
“This unconstitutional law is a TikTok ban, and we will challenge it in court,” a TikTok spokesperson said in a statement.
Advocates of the recently signed law argue that TikTok presents national security risks due to its ownership by a Chinese company, potentially exposing the sensitive data of American users to the Chinese government. TikTok has pushed back against those allegations.
